Spectruss has been awarded the 2018-2019 Silver ADDY for their viral video, “Randy the Safe Guy” by the American Advertising Federation of Chattanooga.
The commercial was featured on Reddit, Digg, Info Wars and thebigshow.com
The commercial has received over three million views worldwide.
Spectruss the commercial was created for their client, Liberty Safes of Chattanooga.
The video demonstrated a way to promote Liberty Safes of Chattanooga online while overcoming the Facebook ban on the sale of guns.
It featured “Randy the Safe Guy” and showed a creative way to design an entertaining commercial while promoting guns and accessories without ever mentioning the word “gun”.
Liberty Safe’s National Company requested Spectruss to continue to produce commercials for their national network after this commercial went viral.